You don't need another generic course or guru. You need consistent and tailored support to affect sales behaviour

10+
Years
of
experience
8+
SDR teams
built
90+
SDrs and AEs
hired and
trained

Real Businesses, Real Results

"James helped us put together an onboarding plan for new hires which we have deployed for new starters and helped to get them up and running much quicker. We were able to grown from 3 SDRs to 6 Sales reps, including AE roles. £200k to £3m pipe in 9 months"

Sam Gillingham
RocketPhone.ai
Co-founder

"We have now been able to double the size of the sales team and massively increase the amount of new business we are bringing in. Stakki has played a big part in doubling the amount of demos we are bringing in, increasing the number of SQLs and decreasing the number of no-shows. The AE team have also really benefited from our now consistently hitting targets."

Dom Bowcock
Bowimi
CEO

" I've been introduced to James as we were looking at the time to understand how we can make the most out of our Clay subscription we just went for. He did a great job in uncovering our needs and then connected us with the experts that were the best fit for what we were looking to achieve. We've since rolled things out and we are happy to finally see things progressing in the right direction! "

Veronica Anghel
KodeKloud
Sales Manager UK & EU

"Bulb Tech Group are a UK based UCaaS and CCaaS provider. Bulb were looking to scale our pipeline rapidly, and after our CEO had previously worked with James, he reached out for advice and guidance. Following a deep-dive around requirements, ambitions and platforms, it was agreed that Bulb would contract with Pure Pipeline for rapid scale and make use of Hubspot and Leadforensics."

Garath Williams
Bulb Tech Group
CEO

"With all the current noise in the Sales Stack field, Stakki helped us find the right tools in a fraction of the time it would have taken us on our own, avoiding unnecessary free trials and demos. Moving forward with some of Stakki's recommendations generated over 25% in savings and ensured we added only the necessary stack."

Ricardo Vieira
Source Trade
Founder & Director

‘As an SDR leader, Stakki helps me identify if my tech stack is over complicated and too distracting for my reps. It helps me free my reps to do more revenue generating activities rather than getting bogged down in too many non-selling activities in various software’s.’

Joe Brownhill
Clientshare
Head of Demand Generation

"We needed to reduce costs but also continue to help the team prospect and build pipeline. We now have two options, and a roadmap that will help us select the right data tools and diallers. This gave me time back, and the start of a business case that will help our team prospect and connect to prospects, whilst we aren't overpaying for tools."

Jack Snow
Arrow Electronics
Commercial Sales Manager

"Stakki's roadmap work helped us plan and budget for building and optimising our outbound SDR team. Without introducing too many tools, or changing their way of working. We're now consistently at a 34 to 1 dial to meeting and a meeting per day per rep minimum"

Chris Mason
GOPHR
Marketing and Sales Director

Building Success: A Proven Strategy

Unlock Your Full Potential with Our
3-Phase Approach

Phase 1

Foundation & Fieldwork

Audit and measure key sales metrics to uncover performance gaps and opportunities.

Execute outbound prospecting side-by-side with your team—live cold calls, real-time coaching, and feedback.

Implement essential changes to CRM usage, activity tracking, and outbound processes.

Assess and segment your Total Addressable Market (TAM) and Ideal Customer Profiles (ICPs) to sharpen targeting.

Phase 2

Structure & Scale

Document new best practices and build repeatable onboarding and training programs tailored to your team.

Support recruitment or internal team expansion with aligned process and tools.

Introduce scalable systems and sales stack upgrades—ensuring growth isn’t dependent on individuals.

Use our strategic network (including our intelligent tool, Stakki, to guide smart tooling decisions.

Phase 3

Coaching & Compounding

Deliver ongoing strategic advice and 1:1 coaching to sales leaders and reps.

Design team progression frameworks to drive motivation, performance, and retention.

Scale pipeline generation and revenue operations with repeatable, self-sustaining systems.

* Not Everyone Starts at Phase 1, but Everyone Gets Results

Find The Right Service For You Company

Depending on the maturity of your team, sales org and business we have the right service to deliver results

Option 1

Sales Stack Optimisation and Assessment

Neutral, no fluff, honest sales tech advice.

The market is noisy. G2 and other reviews sites resell your data as intent. The vendors with the biggest budgets pay their way to the top.

Meanwhile Linkedin surfaces a thousand build pipeline quick schemes and tools promising the world.

Some are good, some are over promising. How do you find out which is which?

We offer you that peace when exploring tools. Sit on your side of the table. Help you select what's best for you and your specific needs.

What they say:

"Bulb were looking to scale our pipeline rapidly, and after our CEO had previously worked with James, he reached out for advice and guidance. Following a deep-dive around requirements, ambitions and platforms, it was agreed that Bulb would contract with Pure Pipeline for rapid scale and make use of Hubspot and Leadforensics."

Garath Williams
Bulb Tech Group
CEO

Option 2

Sales
Coaching

Practical, honest coaching
for sales leaders and founders

Running outbound is hard especially if you're doing it alone or leading a team without a clear roadmap. This coaching is built for founders, team leads, and sales reps who want clarity, structure, and someone to challenge their thinking.

You’ll get personalized support that fits your business and your pace. Together, we will dig into your outbound process, diagnose what’s working (and what’s not), and build a practical plan to fix it.

What they say:

"James helped us put together an onboarding plan for new hires which we have deployed for new starters and helped to get them up and running much quicker. We were able to grown from 3 SDRs to 6 Sales reps, including AE roles. £200k to £3m pipe in 9 months"

Sam Gillingham
RocketPhone.ai
Co-founder

Option 3

Fractional Sales Leadership

Need Head of Sales skills - without the overhead?

If you need a Head of Sales but aren’t quite ready to bring someone in full-time, this is for you. We step in as your part-time sales leader, offering high-impact support where it matters most.

Whether you're building your first outbound team or trying to get an underperforming one back on track, you'll get the strategic guidance, structure, and accountability your team needs to grow - without the cost or commitment of a full-time exec

What they say:

"We have now been able to double the size of the sales team and massively increase the amount of new business we are bringing in. James has played a big part in doubling the amount of demos we are bringing in, increasing the number of SQLs and decreasing the number of no-shows. The AE team have also really benefited from our now consistently hitting targets."

Dom Bowcock
Bowimi
CEO

Fractional Sales Leadership

Senior sales leadership
-without the full-time hire

If you need a Head of Sales but aren’t quite ready to bring someone in full-time, this is for you. We step in as your part-time sales leader, offering high-impact support where it matters most.

Whether you're building your first outbound team or trying to get an underperforming one back on track, you'll get the strategic guidance, structure, and accountability your team needs to grow - without the cost or commitment of a full-time exec

Design,
Measure or rebuild your outbound sales engine
Set up the right people and process for growth
Weekly or
bi-weekly coaching calls
Real-time feedback
on your business

Sales Coaching

Practical, honest coaching
for sales leaders and founders

Running outbound is hard especially if you're doing it alone or leading a team without a clear roadmap. This coaching is built for founders, team leads, and sales reps who want clarity, structure, and someone to challenge their thinking.

You’ll get personalized support that fits your business and your pace. Together, we will dig into your outbound process, diagnose what’s working (and what’s not), and build a practical plan to fix it.

Each Card tells a story

Explore how sales leaders, founders, and growing teams have worked with us to build, fix, and scale outbound engines that actually deliver.

Still juggling tools? You'll know what to cut before your coffee's cold.